Introducing Showa Matcha:
Evermore’s New Signature Matcha
For years, coffee has been at the heart of what we do at Evermore Coffee Roasters. We obsess over sourcing, freshness, craftsmanship, and creating exceptional experiences around every cup. Now, we’re bringing that same approach to matcha.
We’re excited to introduce Showa Matcha, our very own matcha sourced and stone-milled exclusively for Evermore in partnership with Ooika, a New Jersey-based matcha company dedicated to bringing freshly milled Japanese matcha to tea lovers across the country.
Whether you’re a longtime matcha enthusiast or just beginning your journey beyond coffee, Showa Matcha is crafted to deliver a vibrant, balanced, and approachable experience in every cup.
Why We Created Showa Matcha
When we decided to add a retail matcha program, we knew we didn’t want to simply purchase a generic matcha from a catalog. Just like coffee, freshness matters. Most matcha sold in the United States is milled overseas, packaged, shipped, and stored for months before reaching customers. Matcha is at its best when it’s fresh, showcasing vibrant color, sweetness, and complexity.
That’s why we partnered with Ooika, who imports high-quality tencha from Japan and stone-mills matcha right here in New Jersey. By milling in small batches, Ooika helps preserve the freshness and character that makes exceptional matcha so special.
The result is a matcha made specifically for Evermore and our community.
The Inspiration Behind Showa Matcha
Our matcha takes its name from Japan’s Showa era, a period remembered for its dedication to craftsmanship, innovation, and enduring design. It’s an era that produced iconic motorcycles, precision engineering, and objects built with purpose- qualities that resonate deeply with how we approach coffee roasting and hospitality.
For us, Showa represents more than nostalgia. It represents a commitment to doing things thoughtfully, valuing craftsmanship, and creating products meant to be enjoyed on the journey. Showa Matcha brings those same ideals into the cup.
Meet Ooika: Freshly Milled Matcha in New Jersey
Based in New Jersey, Ooika specializes in sourcing premium Japanese tea and milling matcha locally from carefully selected tencha.
Their approach is simple: source exceptional tea, mill it fresh, and make high-quality matcha more accessible. By working directly with trusted producers in Japan and handling the milling process closer to home, Ooika delivers a level of freshness rarely found in traditional retail matcha.
We’re proud to partner with a company that shares our values of quality, transparency, and craftsmanship.
What Does Showa Matcha Taste Like?
Showa Matcha is smooth, vibrant, and naturally sweet with a rich umami character and minimal bitterness.
Whether enjoyed traditionally whisked with water or blended into a latte, it offers a balanced profile that is approachable for newcomers while remaining satisfying for seasoned matcha drinkers.
At the cafe, we serve Showa Matcha in:
• Matcha Lattes
• Iced Matcha Lattes
• Matcha Lemonades
• Seasonal Matcha Specials.
And now, you can bring the experience home with our retail tins.
How to Make an Evermore Matcha Latte at Home
Here's our go-to matcha latte recipe- the same recipe we use in our cafe!
Ingredients
• 3.5 grams Showa Matcha
• 53 grams water (170°F)
• 8 oz milk (oat milk recommended)
Instructions
1. Sift 3.5 grams of matcha into a matcha bowl.
2. Add 53 grams of water heated to 170°F.
3. Whisk vigorously until smooth and frothy.
4. Pour into your favorite mug or glass.
5. Add 8 ounces of milk (we recommend oat milk).
6. Enjoy hot or over ice.
Pro Tip: Sifting your matcha before whisking helps prevent clumping and creates a smoother, more velvety texture.
Available Now
Showa Matcha is now available at Evermore Coffee Roasters and can be enjoyed in drinks at the cafe or purchased in retail tins for home preparation.
Whether you’re a daily matcha drinker, a coffee lover looking to explore something new, or simply someone who appreciates thoughtfully crafted beverages, we think you’ll find something special in every cup.
Shop Showa Matcha below and bring a little craftsmanship to your daily ritual.